A distribution plan
built around your product.

Enter your website URL. We find relevant podcasts, newsletters, communities and partners — then show you which opportunities are open and how to approach them.

SaaS, mobile apps, games, marketplaces — anything with a website or a store listing.

Create an account, confirm your target buyer, and your report is ready in a few minutes — the run page counts down as it goes.

Checking places for loopwork.com

Project management for agencies · sells to agency owners running five- to fifty-person shops

  1. PodcastBuild a Better AgencyRSS · new episode this week · guests on 8 of the last 10 Takes guest pitches
  2. NewsletterThe Agency Ops Letterfeed · last issue March 2022 Stopped publishing
  3. DirectoryCapterra · Project managementvendor sign-up page live · free to list Open to vendors
  4. PodcastStudio Owners UnpluggedRSS · last episode 1,214 days ago Gone quiet
  5. CommunityAgency Hackersmembership page open · posts this week Open to join
  6. MarketplaceHubSpot App Marketplacedeveloper listing guide published Takes new apps
  7. DirectoryThe Agency Tool Indexdomain parked · for sale Site is gone
Checked
142
Open to you
87
Ruled out, with reasons
55
Example check. Struck-out names are illustrations.

Every place arrives with proof, and the way in.

Most lists of places to market are copied from other lists. Each place in a plan is checked against its own live source on the day you run it, so you can see why it is there, that it is still alive, and exactly how to get in.

PodcastBuild a Better AgencyIts listeners run five- to fifty-person agencies — the people who feel project chaos personally.

Why it fitsMatched to the buyer you confirmed, not to a keyword. Close-but-not-exact places are labelled and sorted last.

New episode every week · the latest this weekRead from the show’s own RSS feed

Proof it’s aliveRead from the source the day your report runs. Shows that went quiet are cut, and the date they stopped is named.

Takes guests — 8 of the last 10 episodesPitch the host: the address is in the feed

The way inThe real route: a host’s email, a submission page, a sponsor form, a rate card. Not “reach out to them”.

Free · about 15 minutes to sendA competitor of yours was a guest in March

Cost, and who’s thereA price only when the page states one, quoted. Competitors you name are looked for on every show, list and shortlist.

Distribution is the part nobody teaches you.

You can learn to build a product from a thousand tutorials. Nobody hands you the list of places your customers already gather. ChannelVerity builds it for your product, across twelve kinds of channel:

  1. Podcasts

    Which shows still publish, and which take guest pitches

    Email the host
  2. Newsletters

    Which have a real mailing list rather than a feed, who publishes a rate card, and where to book many at once

    Buy one send as a test
  3. Communities

    The forums, subreddits and groups your buyer posts in, and the professional associations they join

    Join and be useful
  4. Directories & reviews

    Which accept vendor submissions, and the exact page to submit on

    List, then chase reviews
  5. App marketplaces

    Which app stores are open to new listings — ChatGPT's and Claude's directories included — and what the build costs

    Build the integration
  6. Agencies & consultants

    Firms already advising your buyer, and which publish a partner programme

    Offer a referral share
  7. Conferences & events

    Which are still ahead rather than archived, and which publish a way in

    Apply to speak
  8. Creators & influencers

    Who your buyers watch, how big the audience is, whether they have taken a sponsor — and, for games, where creators ask for keys

    Ask what they take
  9. UGC creator marketplaces

    Where to hire creators to film your ads — for apps, games and anything a person buys for themselves

    Order a batch of videos
  10. Buying guides

    The “best X for Y” shortlists your buyer reads, who is already on them, and who updates them

    Ask to be added
  11. Trade publications

    The industry press your market reads, whether you can contribute, pitch or only advertise, and where journalists ask for sources

    Contribute an article
  12. Launch platforms

    Where a launch still earns backlinks and first users

    Launch once, harvest

Ordered by what you can do first.

A pile of opportunities is just a list. Sequenced by effort and time to payoff it becomes a plan — start with what will take you today, then earn the ones that need somebody to say yes.

  1. Week one

    Quick wins25

    Places that will take you today, with no gatekeeper and nothing to build.

    Free · an hour each
    • Get listed on 13 directories
    • Join 9 communities
    • Launch on 3 platforms
  2. Weeks two to six

    Build authority40

    Borrowed trust. Slower, because someone has to say yes — and worth more when they do.

    Free · a pitch and a wait
    • Pitch 24 podcasts as a guest
    • Approach 7 consultants
    • Contribute to 4 trade titles
  3. Month two onward

    Bigger bets22

    The compounding ones. They cost something up front and keep returning after that.

    Money or engineering
    • Sponsor 12 newsletters
    • Build into 14 marketplaces
    • Sponsor 6 events

It keeps looking after you’ve read it.

On the membership, each of your companies is searched again every week. Whatever turns up is checked the same way, and the places your report did not have are added to it, marked New. Saved places that stop passing a check are flagged too.

Every week, for up to 5 companies.

Watched every week

Last checked Tuesday and found 2 more places since your report. Next check in seven days.

  • PodcastAgency Leadership Lab NewLaunched in September · guests on every episode
  • EventOwners' Roundtable, Austin NewDates published for March · sponsor form open

Up to 5 companies on the membership · example places

Three inputs. A plan you can start on Monday.

  1. 01

    Tell us who buys

    Your website, a couple of competitors, and one line about the customer. Under a minute of typing.

  2. 02

    We check everything

    Hundreds of candidates, each fetched from its own live source. About a third turn out to be dead and never reach you.

  3. 03

    You get a plan

    Grouped by what it takes — pitch, buy, list, build, partner — with a contact route on every row we could find one for.

$15 a report, or $30 a month for three.

Buy one report, or a block of three. The membership is the cheaper way to three or more, and adds free rescans and weekly monitoring. Reading, sharing and exporting what you already own costs no credits.

Pay as you go
From $15

One report, or blocks of three, with no subscription. Best for a single business, or as a top-up when a month runs short.

  • 100 creditsEnough for one full report$15
  • 300 creditsEnough for three full reports$39
  • 600 creditsEnough for six full reports$72
  • 1,200 creditsEnough for twelve full reports$132

Based on 100 credits per report; other research actions also use credits. Credits never expire.

Buy credits

Want three or more? They are $30 on the membership.

Best valueMembership
$30/month

300 credits every month — three reports at $10 each — and the research stays watched. Cheaper than buying three outright, and the rest comes free.

  • $10 a report instead of $15
  • Rescans are free — re-read a website and re-score its report any time
  • Weekly monitoring for up to 5 companies — new places found and checked, and saved places that stop passing checks
  • Credits roll over and stay yours if you leave
Join for $30 a month

Cancel any time, from your billing page.

The ones people actually ask

How is this different from a list I could find online?

Lists are copied from other lists and nobody checks them. Every place in a plan is fetched from its own live source, and roughly a third of candidates fail that check. You only see what survived — and the ones that failed are named, with the reason.

What if my market is tiny?

Narrow markets have fewer channels, and we would rather give the credits back than pad a list. Under fifteen verified places and your credits go back automatically.

Do I need to be technical?

No. You type a URL and a sentence, and every move in the plan is something you can do from a browser and an inbox.

How current is it?

Feeds and publications are re-checked every two weeks, directories every month. A plan tells you when each fact was last confirmed.

Does it keep looking after my report is done?

On the membership, yes. Your 5 most recent companies are searched again every week; anything new is checked the same way and added to the report, marked New. Saved places that stop passing a check are flagged in Activity.

Stop guessing where your customers are.

One URL, one sentence about who buys. A few minutes later you have somewhere real to start.